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Client: ONKRON - mounting equipment provider

Automating B2B Lead Generation

We built an automated lead generation system that saved time, increased sales opportunities, and streamlined order processing for this B2B mounting equipment company.

Challenges

Lead Shortage

Difficulty finding new B2B partners and customers

Manual Processes

Too much time spent creating orders and invoices in Shopify

Disorganized Sales

No clear system for tracking B2B customer interactions

Marketing Gaps

Limited ability to follow up with potential clients systematically

Our Approach

Automated Lead Generation

  • check Created targeted cold email campaigns to reach potential partners
  • check Developed professional copy that resonated with business clients

Streamlined Customer Management

  • check Implemented Flowleads platform to track all client interactions in one place
  • check Built organized sales pipelines specifically for B2B relationships

Simplified Communication

  • check Set up two-way notifications via SMS and email
  • check Created automated follow-up campaigns to nurture leads

Business Process Automation

  • check Integrated Shopify with custom order creation systems
  • check Automated invoice generation to eliminate manual work

Performance Tracking

  • check Implemented analytics tools to measure marketing effectiveness
  • check Created dashboards to visualize sales performance
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Work Process

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1. Consultation

We analyzed Onkron's current lead generation practices and identified gaps in their B2B sales process.

2. Implementation

We built custom automation systems and implemented the Flowleads platform to streamline customer acquisition and management.

3. Training & Optimization

We provided training on the new systems and continuously refined the processes based on results.

Impact on Onkron's
Business

Time Savings

50%

less time spent on creating Shopify orders and generating invoices

Sales Visibility

2x

better pipeline transparency with all customer interactions tracked in one place

Lead Engagement

35%

higher response rates from prospects through automated nurture campaigns

New Partnerships

12

new B2B relationships established during the first quarter after implementation

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